Stop taking credit for your email open rates, that's not marketing, that's just timing
Everyone in this space keeps bragging about 40% open rates when half those people are just opening to hit archive without reading a word. I ran a plain text follow up to 200 leads at my last shop in Denver and got 22 actual replies, while the fancy automated sequence got zero, so yeah, I'll die on this hill. What's your reply rate looking like lately?