My client at the salon in Tampa asked why I wash hair twice, and her question stuck with me
She said her last stylist always did one wash and it felt fine, so she wanted to know if the second round was just a way to stretch the appointment. I explained how the first wash gets surface oil and product off but the second one is what lets the shampoo reach the scalp, and she goes quiet for a second. Then she said her scalp had been itchy for months and nobody ever brought up the double wash, and I realized how many people leave without knowing this. Now I ask every new client about their wash routine before I touch their hair. How do you all handle clients who think a single wash is enough?