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The divide in our sales team over tasting note styles is getting heated

At my winery, the sales team is split on how to write tasting notes for client presentations. Some argue for vivid, descriptive language to evoke emotion, while others insist on straightforward data like acidity and tannin levels to avoid confusion. Which approach do you think is more effective in a professional setting?
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3 Comments
the_ivan
the_ivan2d ago
Anchor those flowery notes in concrete acidity and tannin data.
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olivia799
olivia7991d ago
smh this is the whole art vs science thing irl.
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hannahm90
hannahm901d ago
Combine the data with the poetry, no conflict required.
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