I was grabbing coffee near my shop in Cleveland and overheard this investor guy telling someone that B2B buyers only care about features and price, not who they're talking to. Made me think about all the times I've landed a contract just because I was honest about a timeline or cracked a joke when things got stressful. Has anyone else seen deals turn on just being a normal human?
She said she replaced 80% of her outbound with a private Slack community and got twice the close rate, has anyone else seen that kind of shift work?
I was sending all my B2B follow ups at 9 AM like everybody says, but nobody ever replied. Last week a client told me she deleted everything before noon because she's swamped with morning meetings. Has anyone else tested specific send times and seen actual results from it?
We sent a 5 part sequence to 200 construction managers in Chicago and got 14 replies calling us spammers. Turns out our second email had a broken link to our case study that nobody could access. Has anyone else had a simple tech glitch blow up a whole campaign?
I ran a test with $500 on LinkedIn ads targeting CFOs at mid-size firms in Dallas. The CTR was 0.2% and we got zero conversions. Turns out our landing page copy was way too technical for that audience. Has anyone else had a campaign totally tank because you misjudged who you were talking to?
Hey everyone, our small startup is trying to ramp up our video content this quarter. We're looking for a reliable video production partner to handle our social media clips and website headers. The catch is our budget is pretty tight right now, capped at a $400 monthly subscription. Does anyone have recommendations for a solid company that operates in that price range?