Almost blew a $200K deal because I skipped the warm-up call sequence

Had a prospect ghost me after 3 email touches last month at a SaaS conference in Austin, and it turns out they'd been burned by 8 other vendors that week so I started sending a 30 second Loom video day 1 instead of my usual cold email, anyone else find video cuts through the noise way better than text?

2 comments

2 Comments

nora5351mo ago

Is a blown deal really that bad or just Monday?

williams.amy1mo ago

Tested this exact thing last month and video saved a deal where the guy said my text felt like "every other vendor." @nora535 yeah a blown deal stings when you're an SDR on quota, trust me.