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Cold email scripts felt like spam to me for years

Finally tested a hyper-personalized 3-liner with a specific stat about their company. Got a reply from a VP at a $50M SaaS firm within 2 hours. Has anyone else had a cold email actually work or are most of them garbage?

2 comments

2 Comments

the_keith1mo ago

Did you mention a specific problem they posted about recently?

ruby_sanchez451mo ago

Nah "specific problem" doesn't really match what they actually said.