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Hot take: nobody's calling their old leads back and it's costing them easy money
We booked 4 demos in one afternoon just by going through our dead lead list from 2022 and asking people if their problem was still a thing. Everyone I talk to is out here chasing new logos and paying $600 a lead when there's a pile of people who already said they were interested sitting in a sheet. One guy told me he assumed anyone who went quiet was just being polite. Has anyone else tried working the old pile instead of the new one, or is it just me?
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