Ignored my biggest client's referral source for a year because I assumed it was just a fluke

Nathan Thomas · 2026-09-30T08:35:04.233312+00:00

Finally traced where those 3 big deals came from and it was a podcast guest spot our VP did back in January that I never even followed up on, so now I gotta ask, how do you all keep track of which random content actually moves the needle for you?

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Ignored my biggest client's referral source for a year because I assumed it was just a fluke | B2b Growth Hacks - Topic Shares