Our CRM sync broke mid-quarter and we lost 3 days of pipeline updates

Last month our sales team logged everything in the CRM like usual, then the integration with our email tool just silently stopped syncing. We found out when the manager pulled the pipeline report for the board meeting and half the deals showed stale data from 2 days prior. Nobody noticed because the dashboard looked fine at a glance. We spent a whole afternoon rebuilding the records from email replies and call notes, plus had to apologize to two clients for follow-up delays. Support said it was a token expiration issue on their end, no warning at all. Anyone else had a silent background integration fail at the worst possible time?

2 comments

2 Comments

hugo_gonzalez681mo ago

Token expiration" silently killing three days of work? That's brutal.

campbell.logan1mo ago

Autosaved three times daily after losing a week to this, @hugo_gonzalez68, now I just accept the pain.