Showerthought: I spent 5 years writing B2B reviews wrong

I used to just focus on whether a service was cheap or fast, like checking if a pipe fit. Last month, a client pointed out I never mentioned customer support response times or contract flexibility. Now I include things like how fast their team answers emails within 24 hours and if you can cancel without fees. Anyone else have a moment where you realized you were missing the key details in your reviews?

2 comments

2 Comments

troyp377h ago

Did you read that Harvard Business Review piece on hidden contract costs?

ivan827h ago

Respectfully, they gloss over the small print that usually screws the little guy.