Vendor's own case study said their tool cut ticket time 40%, so I asked for the raw data and it turned out to be 11 tickets

Ryan Price · 2026-10-07T07:55:04.632943+00:00

Now I'm wondering how many other B2B case studies I've signed off on are built on a sample size that small, and does anyone here actually ask vendors for the raw numbers before a demo?

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Vendor's own case study said their tool cut ticket time 40%, so I asked for the raw data and it turned out to be 11 tickets | B2b Services Review - Topic Shares