Pushing back on the 'all data is fair game' mentality in digital marketing
At my last job, the team was excited about scraping social media for consumer insights without user consent. I argued that this crosses ethical lines, even if it's common practice. They called me overly cautious, but I've seen backlash from similar tactics. Implementing transparent data collection methods might reduce short-term gains, but it prevents long-term brand damage. Trust is harder to rebuild than clicks.